Fenwick & West represented Apprente, Inc., leader in voice-based, conversational technology, in its acquisition by McDonald’s Corporation (NYSE: MCD).
Apprente creates voice-based platforms for complex, multilingual, multi-accent and multi-item conversational ordering. In McDonald’s restaurants, this technology is expected to allow for faster, simpler and more accurate order taking at the drive-thru with future potential to incorporate into mobile ordering and kiosks. More information about the deal can be obtained from the company announcement.
The Fenwick transaction team included partners Kris Withrow, Idan Nester and David Hayes and associates Chris Gorman, Marshall Mort, Shoshana Schoenfeld, Ora Grinberg, Hans Andersson, Jennifer Cho, Khiree Smith, Carson Jackson, Marianne Tassone and Ariel Gaknoki.