Fenwick & West represented buuteeq, Inc., one of the leading digital marketing platforms for hotels worldwide, in its recently announced acquisition by The Priceline Group Inc. (NASDAQ:PCLM), one of the world leaders in online travel, serving customers and partners through its five primary brands. Financial terms of the transaction were not disclosed.
The acquisition will play a key role in helping The Priceline Group deliver even more value to their global accommodations partners worldwide. More information about buuteeq’s acquisition by The Priceline Group can be obtained from the company press release.
The Fenwick transaction team included corporate attorneys Alan Smith, Andrew Albertson, Anna Szygorski and Maureen Montgomery; executive compensation and employee benefits attorneys Scott Spector and Adriana Sherwood; technology transactions attorneys Ralph Pais and Madeline Zamoyski and visiting foreign attorney Arnold Keizer.