Fenwick & West LLP represented HasOffers, Inc., one of the leaders in attribution analytics for desktop and mobile, in its recently announced strategic investment in Mobile 360 SDN. BHD d/b/a MobileAds, a white-label HTML5 enterprise platform provider that gives results-driven marketers the ability to create the kind of interactive, platform agnostic rich media mobile ads and native advertising units traditionally reserved for large brand advertisers, but at a much lower cost. Financial terms of the transaction were not disclosed.
The investment in MobileAds will play a major role in HasOffers’ ability to create and serve flexible ad creation and continue to bolster its advanced technology and an outstanding leadership team for the future. More information about HasOffers’ strategic investment in MobileAds can be obtained from the company blog.
The Fenwick transaction team included corporate attorneys Bill Bromfield and Anna Szygorski.