Seven-Up v. Coca-Cola Company

May 27, 1997

Case involved state and federal claims relating to incentives to bottlers to carry Coca-Cola's Sprite brand. The federal claim involved Lanham Act violations. The state claims involved interference with contract claims for which the damages were over $500 million. We defeated the Lanham Act claims in trial and then successfully used that judgment as res judicata to dismiss the state law claims, a result that was eventually affirmed by the Texas Supreme Court.