Kevin Vaarsi

Director of Pricing and Product Development

San Francisco 650.428.4416


Kevin Vaarsi is the Director of Pricing and Product Development at Fenwick & West, where he leads a team focusing on the development and execution of the Firm's pricing and product development strategy. The team works closely with attorneys, professional staff and clients on creating value-based pricing arrangements, delivering transparency and predictability through legal project management, and developing the next generation of legal products.

Kevin has 15 years of finance and marketing experience with leading local and international law firms. He received his Product Management Certification from Pragmatic Marketing and is a member of the LMA – Bay Area Chapter. In his free time, Kevin can be found running around the Bay Area training for his next marathon.​​​