Influencer Marketing Best Practices

Hosted By: Fenwick

Fenwick’s Consumer, Content and Commerce Group would like to invite you to a discussion on the key issues and considerations for influencer marketing— from sourcing influencers, contracting with them, running the campaign and monitoring the social posts to addressing enforcement concerns to training business teams on how to best work with influencer campaigns to reduce the risk of enforcement or litigation. Fenwick attorneys, Kimberly Culp and Vejay Lalla will explore these topics, among other trends and best practices. They will also discuss what the FTC’s latest enforcement activity means for brands who source and use testimonials and reviews.

We look forward to connecting and hope you can join us!

CLE credit certificates will be sent to all registered attendees in the states of California, New York and Washington. Fenwick will do its best to assist attendees who wish to receive CLE credit in other states.