Fenwick Represents Act-On Software in New Financing to Accelerate Success of Growth Marketing Automation Platform

Fenwick represented Act-On Software, a leading growth marketing automation platform, in its financing round from existing investors U.S. Venture Partners (USVP), Technology Crossover Ventures (TCV), Norwest Venture Partners, Voyager Capital, Act-On founder Raghu Raghavan and new investor Beedie Capital.

Act-On will use this financing to build upon platform enhancements introduced throughout 2020. The company will also invest in its partner ecosystem through new integrations and strategic relationships with solution providers and channel partners. Additionally, the investment will accelerate its current efforts of developing a more comprehensive and value-driven post-sales experience for its customers. More information can be obtained from the company’s announcement.

The Fenwick transaction team included corporate partners Alan Smith and Katherine Duncan and associates Summer Yin and David Heckman.