Fenwick Represents Tenor in Acquisition by Google

Fenwick & West represented Tenor, Inc., a leading GIF-sharing app on mobile and pioneer in bringing GIFs to mobile messaging with the launch of the first GIF Keyboard on iOS in its acquisition by Google LLC (NASDAQ: GOOGL). Financial terms of the transaction were not disclosed.

The acquisition will enable Tenor to accelerate improvements to Tenor’s service from users, API partners, content partners and advertisers. Tenor will continue to operate as a separate brand. More information about Tenor’s acquisition by Google can be obtained from the company announcement.

The Fenwick transaction team included corporate lawyers Bill Bromfield, Kee Kim, Ryan McRobert, Brady Douglas and Annie Omata; technology transactions lawyers Ralph Pais and Julia Arruda; executive compensation and employee benefits lawyers Blake Martell, Nicholas Frey and Sarah Ghulamhussain; and tax lawyers Will Skinner and David de Ruig.